Ways In Which You Can Become Wealthy Through Rich Results
These days, your search results will not be text links exclusively. Search results today are comprised of pictures, videos, texts and even maps. The internet is growing at a very fast pace and though a lot of bloggers may view competing with videos as an unfair competition, they have to adapt and move with the internet’s developments. Today, to succeed you have to ensure that you have great content and this is what is termed as rich results. Discussed in this article are some of the common rich results and means of implementing them as strategies.
Video results are the first rich results we will look at. Previously, people surfing on the net had to click on a tab named video to see video results for their search and this greatly deterred then from viewing video results. Google realized that they can tap into the market of video watching by giving their videos a part of the results page and this has paid off because there has been a rise in the number of views that Google videos get.
Rich ads are the second rich result we will look at. For a long time now, ads have been part of Google’s search results. However, google has just begun putting ads at the top of one’s search findings. It is not possible for one to compete with ads because they are usually paid for and hence elevated before any content. It becomes harder to promote your content while competing with these ads because they contain visuals, which are typically attractive to browsers, and information to do with the companies being advertised. You have to implement strategies that will ensure you do not lose your customers to the ads if you cannot afford to pay for them.
The third rich result is map snippets. Map snippets are a list if locations for one to get whatever they are looking for. Map snippets typically contain photos, a business’ address, its working hours and a little information about what thy offer. A balance is created between those with map snippets and those without by Google failing to give links to access the websites of businesses with map snippets at the original search results. This means that though businesses with map snippets get more physical customers like Moose May does, they do not get a lot of online customers.
As a business owner looking to make sales, you have to ensure that you get listed by Google. This is because people tend to trust businesses that provide contact information.